How Office Yoga Teachers Can Craft the Perfect Proposal

Interested in joining a network of Office Yoga Teachers? Subscribe to our free newsletter!

Any Office Yoga teacher will tell you that a professional and compelling proposal is essential for landing corporate yoga clients. A well-thought-out proposal showcases your services, builds trust, and communicates the value you bring to the table. Here’s how to create the perfect proposal to make decision-makers say, “Yes!”

1. Start with a Personal Touch

Begin with a warm and personalized greeting. Mention the company name, add the company logo, and provide any specific details that show you’ve done your homework. If appropriate, use the company brand colors. 

Example: “Dear [Name/Team],

I’m excited to bring [YOUR COMPANY NAME] to [COMPANY NAME]. I understand your focus on enhancing employee wellness, and I’d love to support that mission through customized yoga sessions.”

2. Introduce Yourself and Your Expertise

Briefly share your background, certifications, and experience in corporate yoga. Keep it concise but impactful. Highlight what makes you uniquely qualified to meet their needs.

Example: “As a certified Office Yoga instructor with [X years] experience, I specialize in creating workplace wellness programs that reduce stress and boost productivity. I’ve worked with companies like [Name] and [Name] to bring balance and mindfulness into their offices.”

If you’re certified through Office Yoga, link your certification page and website to your proposal! 

3. Outline the Benefits of Having a Corporate Yoga Teacher

Clearly articulate how yoga can address common workplace challenges like stress, low morale, and lack of focus. Use bullet points for readability, and consider including statistics or case studies if you have them.

Example Benefits:

1. Reduces stress and promotes relaxation.
2. Improves posture and alleviates physical discomfort from desk work.
3. Enhances team morale and collaboration.
4. Boosts focus, energy, and overall productivity.

4. Present Your Offerings

Detail the specific services you provide. Include class descriptions, durations, and any customization options to show flexibility. Make sure it’s clear how your offerings align with their needs.

Example Offerings:

1. Weekly Yoga Classes: 60-minute sessions tailored to all fitness levels.
2. Stress-Relief Workshops: A combination of breathwork, light movement, and mindfulness.
3. Desk Yoga Sessions: 30-minute desk yoga classes designed for busy schedules.

5. Provide Flexible Packages

Create tiered options to suit different budgets and needs. Flexibility demonstrates your willingness to work within their parameters and makes it easier for them to say yes.

Example Packages:

1. Starter Package: 4 weekly classes/month for $800.
2. Standard Package: 8 bi-weekly classes/month for $1,400.
3. Premium Package: 12 classes/month + a quarterly wellness workshop for $2,400.

6. Include Testimonials or Case Studies

Social proof builds trust and credibility. Share positive feedback or results from past corporate clients to reinforce the value of your services. Feedback surveys are key to receiving testimonials and constructive feedback. Above is a testimonial I received from a former Office Yoga attendee in our post-training survey.

Example Testimonial: “[Your Name]’s yoga classes have been a game-changer for our team. Employees look forward to their weekly sessions and have reported feeling less stressed and more focused. Highly recommend!” – [Client Name, Title]

7. Add Visuals and Branding

Use your logo, professional fonts, and cohesive colors to make your proposal visually appealing. Include high-quality images of your classes or graphics that illustrate the benefits of your offerings as Office Yoga teachers. 

8. End with a Clear Call-to-Action

Make it easy for them to take the next step. Whether scheduling a call, booking a special event, or signing the contract, end your proposal with a specific, actionable request.

Example CTA: “I’d love to discuss how office yoga can support your team’s wellness goals. Let’s schedule a quick call to review the details and customize a program for [Company Name]. Please feel free to contact me at [email/phone] or book a time directly through this link: [Insert Link].”

9. Proofread and Polish

Before sending your proposal, review it for typos, grammar, and formatting issues. A polished, error-free proposal reflects your professionalism and attention to detail as Office Yoga teachers.

The perfect proposal is a blend of personalization, clarity, and professionalism. By following these steps, you’ll create proposals that stand out and win over corporate clients. Ready to take your proposals to the next level? Sign up with Office Yoga’s Teacher Training program and learn how to build a successful corporate yoga career.